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With
more than 120,800 Sales Associates in over
3,759 independently owned and operated real
estate offices throughout the world, it is
easy to see why Coldwell Banker Real Estate
Corporation is considered the leading real
estate company in the industry.


Advertising
plays a key role in portraying Coldwell Banker
Sales Associates as seasoned professionals
consumers count on. A Hard-hitting, multi-million
dollar national campaign appears on all major
television and cable networks during prime
time hours. Increasing brand awareness and
driving more leads directly to the Sales
Associate is the cornerstone of the Coldwell
Banker national campaign. In fact more than
300,000 system-wide leads are generated per
month via coldwellbanker.com, thank to this
effective advertising.

Coldwell
Banker Real Estate Corporation's powerful
business tools enforce the Coldwell Banker
commitment to helping Sales Associates develop
profitable relationships with their customers.

Coldwell
Banker real estate professionals provide
a full-range of real estate expertise and
leadership status in a variety of special
markets, including luxury homes, vacation
homes, new homes, university markets, and
military markets.

For
two consecutive years, the innovative Coldwell
Banker Web site was named by Forbes magazine
as "Best of the Web" among real
estate brokers Web sites. In an average year,
coldwellbanker.com generates more then 300,000
leads and over 36 million user sessions.
The Web site's unique Coldwell Banker Personal
Retriever element is designed to bring listings
to buyers and online listing proposals to
sellers, creating a win-win situation for
everyone involved.

Added
value and cost savings are what Coldwell
Banker Sales Associates can get with the
Coldwell Banker National Alliance Program.

Your
achievements will be recognized and celebrated!
Those who strive to be the best are rewarded
for their achievements and are an inspiration
to others.

The
Coldwell Banker International Business Conference
(IBDC) is an unbeatable event featuring over
100 information-packed educational sessions,
recognition celebrations, and a trade show
with valuable resources. IBC is attended
by thousands of Coldwell Banker Sales Associates
and offers outstanding networking and social
opportunities.

Coldwell
Banker Real Estate Corporation is committed
to the ongoing professional development of
Coldwell Banker Sales Associates. Coldwell
Banker University (CBU) is designed to enhance
your personal productivity and profitability
by offering high quality Coldwell Banker
specific educational programs that develop
the knowledge and skills vital to your success.
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